Your privacy is important to us. It is our company's policy to respect your privacy regarding any information we may collect from you across our website and other sites we own and operate.

We only ask for personal information when we truly need it to provide a service to you. We collect it by fair and lawful means, with your knowledge and consent. We also let you know why we’re collecting it and how it will be used.

We only retain collected information for as long as necessary to provide you with your requested service. What data we store, we’ll protect within commercially acceptable means to prevent loss and theft, as well as unauthorised access, disclosure, copying, use or modification.

We don’t share any personally identifying information publicly or with third-parties, except when required to by law.

Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites, and cannot accept responsibility or liability for their respective privacy policies.

You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.

Your continued use of our website will be regarded as acceptance of our practices around privacy and personal information. If you have any questions about how we handle user data and personal information, feel free to contact us.

This policy is effective as of 1 January 2019.

Privacy Policy - Print RFT Business

Last Updated: 20 February 2026

Welcome to Print RFT. We create, print, and deliver high-quality printed and promotional products tailored to your brand. Your privacy is important to us, and this policy explains how we handle personal data across our entire business operations—including our website, customer orders, marketing activities, and delivery services.

1. Who We Are

Print RFT is the "Data Controller" for the personal information we collect.

• Company Name: Print RFT
• Website: https://www.printrft.co.uk
• Contact: [Insert Email/Address]

2. Information We Collect

We collect information that helps us serve you better. This includes:

• Contact Details: Name, email address, phone number, and business address.
• Order Information: Details about the products you purchase, branding requirements, and delivery instructions.
• Marketing Data: Your preferences for receiving information about our products and services.
• Interaction Data: Information collected when you speak with our team or interact with our AI agents.

3. How We Use Your Data

We use your data to:

• Process and deliver your print and promotional orders.
• Manage our relationship with you, including providing quotes and customer support.
• Improve our services through data analysis and AI-driven insights.
• Send you relevant marketing materials (where you have consented or where we have a legitimate interest).
• Facilitate leaflet delivery and direct mail services to reach your target audience.

4. AI Agents & Data Handling

At Print RFT, we use AI agents to enhance our efficiency and accuracy.

• Role of AI: AI assists in managing customer inquiries, optimizing delivery routes, and personalizing product recommendations.
• Transparency: We are open about our use of AI. Our agents process data to provide faster, more precise service.
• Human Oversight: All AI-driven processes are subject to human oversight. You can always request a review of an AI interaction by a human member of our team.
• No Solely Automated Decisions: We do not use AI to make decisions that have a legal or significant effect on you without human intervention.

5. Our Legal Basis (UK GDPR)

Under the UK GDPR and the Data (Use and Access) Act 2025, we rely on:

• Contractual Necessity: To fulfill your orders and provide our services.
• Legitimate Interests: To run our business efficiently, improve our products, and conduct marketing that is relevant to you.
• Legal Obligation: Where we are required by law to keep records (e.g., for tax purposes).
• Consent: Where you have explicitly opted in to receive marketing communications.

6. Sharing Your Data

We only share your data with trusted partners who help us deliver our services, such as:

• Delivery Partners: To get your products to the right place.
• AI Service Providers: To power our AI agents and data analysis tools.
• IT & Software Providers: To keep our business running securely.
  We never sell your data to third parties for their own marketing or AI training purposes.

7. Data Retention

We keep your personal data only as long as necessary to fulfill the purposes we collected it for, including any legal, accounting, or reporting requirements.

8. Your Rights

Under UK law, you have the right to:

• Access: Request a copy of the data we hold about you.
• Correction: Ask us to fix any inaccuracies.
• Erasure: Request that we delete your data (the "right to be forgotten").
• Object: Object to our use of AI for profiling or marketing.
• Portability: Request that we transfer your data to another service.

To exercise any of these rights, please contact us at [Insert Contact Email].

9. Contact Us

If you have any questions about this policy or how we handle your data, please reach out to us at hello@printrft.co.uk or call 0121 838 2625.

Print RFT

Effective Date: 20 February 2026
Last Updated: 20 February 2026

 

---

 

You can get your own Privacy Policy and Cookie Policy from: https://www.freeprivacypolicy.com/ and https://www.cookiepolicygenerator.com/